business-to-business marketing strategy, and other stuff
I saw this over on Peapod today and shook my head. I thought I was disappointed in the Blackberry marketing team this morning. This takes my disappointment to an entirely new level. I can’t fathom a world where this video would sell more Vista.
Some people on YouTube seem to be mistaking it for a viral marketing video, which it doesn’t appear to have been created for originally. There’s clear messaging that this is intended for an internal Business Sales Team audience at Microsoft. Either way, mind blowing, and I can’t even conjure up an imaginary world where this would be effective as marketing OR sales training to sell more Vista.
It did, however, reaffirm my decision to switch to a Mac last fall. Way to go Microsoft…keep on marketing for Apple.
Formerly titled "one man's pop culture commentary", I've decided to re-label this for a few reasons:
(1) It's now home for all my online 'stuff'
(2) the search engines like it better
(3) the posts will be less pop-culture focused
Thanks for dropping by.
Thanks to Janko for the free Handyicons 2 icon set.
2 Responses to Microsoft sales training team drinks its own Kool-Aid
Marc
January 20th, 2009 at 6:21 pm
How am I not surprised that your a mac fanboy… and in marketing too you say? I can’t believe it. I’m going to hazard a guess and say you wear blue jeans, a turtle neck, skinny and hang around in coffee shops where you enlighten the internet with these ‘twitterings’?
Nolin
January 20th, 2009 at 6:31 pm
Is this comment in defense of the lame Microsoft training video I posted, or just general crustiness? I’m actually on my first Mac after using Windows PCs since the dawn of time. They lost me at Vista.