brand tags – let’s make it even more useful

In: Marketing| Media| Web/Tech

12 May 2008

Brand Tags is a site I recently discovered via a tweet from @aprildunford  It’s one of those sites/tools that you see and immediately think ‘Ooooobviously!’ 

Clearly this is a valuable tool for brand marketers from a couple of angles.

  • Working on a new brand, and want to see what existing brands have been tagged with brand attributes you want to convey?  Search the attributes on Brand Tags.
  • Working on an existing brand, and want to see which brand attributes are most commonly (or least commonly) attributed to the brand?  Search the brand on Brand Tags.
  • Testing new brand designs?  Perhaps if you ask Noah nicely, he’ll throw them into the rotation for you (or split off another ‘focus group’ branch to his tree if there’s enough interest).

Clearly this is a tool that increases in value as more and more people tag more brands more often.  So take 60 seconds to head over to www.brandtags.net and tag a few brands for the Greater Marketing Good, will ya?

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